About the Program

Development of a Food Traceability framework will
help standardise data sharing along the supply chain

The Implementing Food Traceability Program is an initiative of the Deakin University’s Food Traceability Lab and industry sponsors – recognising the need for end-to-end traceability is a key supply chain challenge that extends beyond any single organisation.

The Program commenced on 1 July, 2020.

Stage 1: Development of a generic Food Traceability Guide to help companies identify the critical tracking events of the product journey

Stage 2: Development of product-specific guides and value stream guides (e.g. organics or Halal) to support product claims.

Stage 3: Testing the guides in real industry settings using technology and IT systems and solutions.

Stage 4: Preparation of e-learning resources for industry on supply chain traceability

Stage 5: Evaluation of the benefits to businesses across food supply chains

Food Traceability
Lab Partners

Deakin Food Traceability Laboratory Members List

Mr David Downie, Lab Chair, Strategic Advisor Regional Development, CERRF

Mr Ram Akella, Business Partner Tech – Metro, Food Co. & Wholesale, Woolworths Food Group

Dr Geoffrey Annison, Deputy Chief Executive, Australian Food & Grocery Council

Ms Tania Chapman, General Manager Operations Sunraysia , Nutrano Produce Group

Dr Greg Picker, Executive Director, Australian Food Cold Chain Council

Dr Mirjana Prica, Managing Director, Food Innovation Australia Ltd (FIAL)

Dr Ian Jenson, Food Safety, Research Development and Innovation, Meat & Livestock Australia

Mr Francesco Oliveri, Head of ICT, Perfection Fresh Australia

Mr Andrew Redman, Chief Technical Officer, Perfection Fresh Australia

Ms Bianca Cairns, R&D Manager, Horticulture Innovation Australia

Mr Marcel Sieira, Head of Customer Engagement & Business Development, GS1 Australia

Dr David Halliwell, Industry Professor and Acting Dean SEBE, Deakin University

Prof Douglas Creighton, Deputy Director , Institute for Intelligent Systems Research & Innovation (IISRI) Deakin University

Ms Rose Elphick-Darling, Research Fellow SEBE, Deakin University


Mr Neil McSkimming, Director Market Access, AgVic